SKECHERS Pier to Pier Friendship Walk Looks to Raise $1.2 Million

Last week the SKECHERS Foundation announced a $1.2 million fundraising goal for this year’s SKECHERS Pier to Pier Friendship Walk that will take place on Sunday, October 25. What started in 2009 now makes its 7th charitable walk to raise money for various education foundations and local non-profit, The Friendship Circle, an organization that assists children with special needs and their families. The 3.5-mile route will begin at the Manhattan Beach Pier, traveling to the Hermosa Beach Pier and back.

To participate in the walk, you can register as an individual or join an existing team. Cost to register is $25 per walker ($30 day of walk). Last year more than 11,000 able-bodied, bi-pedal enthusiasts made the leisurely stroll to help raise money for their select school, non-profit or education foundation.

Screen Capture from Skechers P2P Walk's Twitter feed

Screen Capture from Skechers P2P Walk’s Twitter feed

With only five days left of fundraising, the goal of $1.2 million appears to be attainable since more than $1.1 million has already been raised.

Celebrities including boxing legend Sugar Ray Leonard will join television host and actress Brooke Burke-Charvet and legendary Hall of Fame baseball manager Tommy Lasorda for the Walk’s opening ceremony celebration, which begins at 9 AM at the Manhattan Beach Pier. Other attractions include a kids fun zone and lots of swag giveaways.

Back again this year is the Steel Sports Selfie Challenge: take a selfie photo at the Walk and upload to your Instagram, Facebook or Twitter account with the #P2PSteelSports hashtag. For each photo posted, Steel Sports will make an additional $5 donation towards the Walk’s fundraising total. The challenge begins at 8 AM on the morning of the Walk and participants will have 24 hours to post their photos to receive a donation credit.

The 7th SKECHERS Pier to Pier Friendship Walk begins at 9:00 a.m. this Sunday in front of the Manhattan Beach Pier. After the walk stick around for the 25th World Famous Pumpkin Race which starts at approximately at noon.